Okay, I can't believe it's Saturday (where did the week go?). January was such a long year, February was a flash and now we're in the final month of Q1. Wait, what?! The number of you who've replied and said you'd never heard of this book (Stop Trying So F*cking Hard) reminded me that it's always a great idea to keep marketing your book--even if you're tired of talking about it, there's someone who hasn't heard of it (and would really like to). If you have a book you haven't talked about in...
about 14 hours ago • 2 min read
I've been really busy lately, running out of daylight or brainpower (sometimes not in that order). I've got a lot going on--I know you do, too--and even though I fall asleep (according to my SleepNumber bed) in less than one minute, I've been waking up at 3 a.m. I know, that is super early, and it's a full hour and a half earlier than I usually get up (and 4:30 isn't exactly late, either). Those extra 90 minutes can mean the difference between me being creative and me counting the hours until...
1 day ago • 1 min read
Reading Time: 19 seconds Reader, I see most aspiring authors get stuck in the space between: “I’m not sure…” and “I’ll figure it out later.” Weeks turn into months, and those months turn into years. If this is you: You're still tweaking your subtitle, rescheduling your publishing date, or researching, well, anything that has to do with book publishing, marketing, or monetizing ... you might want to consider what I've been talking about for the past few days. Imagine a scenario where you bring...
3 days ago • 1 min read
Reading time: 27 secondsReader, Yesterday I told you about Elizabeth. She finished her book in three months and and she’ll tell you the Live Q&As made the difference. Courses give you structure, and you can get some of your questions answered with some great AI. But what AI can’t answer are the specific questions about your specific book, empire, or situation. Strategic decisions require strategic answers, and that’s what the Live Q&As are for. When I designed my publishing, marketing, and...
4 days ago • 1 min read
This past week, my client Elizabeth shared her story with me, and I want to share it with you, Reader. Seven years ago, she wrote a book (then she didn't do anything with it). Have you ever put time and effort into creating something, and then lost your momentum or motivation? (I know I have.) The manuscript sat on her computer, and even though she hired an editor, they weren't especially helpful. She wasn’t sure what to do next, so the manuscript just…waited. Waiting to be published, impact...
5 days ago • 3 min read
I was having a conversation with a friend last week. She said she was so exhausted and when I asked why, she said, "Well, my schedule is so full." Almost as an off-handed comment, she added, "And it's not doing sh*t I want to do, either." It came down to her saying "Yes." when she wanted to say, "NO!" That brings me to this bright and early Monday morning thought. Is this you: You got an invite, but you didn't want to go. You said yes anyway, because what would they think if you didn't? So...
6 days ago • 2 min read
Today's Olympics Movie Recommendation: Chariots of Fire (I'm not crying, you're crying!) Reading time: 30 Olympics-winning seconds The 2026 Winter Olympics are coming to a close this weekend, and I'm a little sad I have to wait two more years for the summer Games. 😢 I've been inspired by watching the athletes pour their hearts into every performance. We’ve witnessed the joy of victory, grace of perseverance, and heart-breakingness of defeat. There's one last AHA moment I've had this week: the...
8 days ago • 1 min read
Today's Fun Olympics Movie Recommendation: Blades of Glory (you're welcome) Reading time: <46 seconds ICYMI, I love the Olympics. Thus the non-stop talk about it this week. Of course, figure skating is a fan favorite (and it's so funny to hear Scotty Hamilton commentating this year). Speaking of figure skating, the jumps aren't ultimately what wins the gold. Winning a medal comes down to the landing. A flawless program with tons of solid triple axels mean nothing if you wobble (or wipe out)...
9 days ago • 2 min read
Today's Olympic Movie Recommendation: International Velvet Reading time: 22 seconds You might wonder why I'm still watching the Olympics every second I can (and talking about it every day this week). Well, it's my newsletter and I can do what I want. 🤭 Seriously, Reader, it's because being a successful author and empire builder requires consistency and creativity. And a plan. Just like these Olympians have! You need a structured plan designed to build a strong, profitable, and successful...
10 days ago • 2 min read