Reading time: ~2.5 min Welcome back to the Weekly Book Business Brief — your weekly shot of strategy, tools, and real talk for authors building a book-based business. We went to Vegas last week, and I'm sitting on my hands with some really fun news. Hint: go here if you LOVE '80s music, movies, etc. Now pull up a chair, because I have a quick story and a not-so-quick lesson... 📚 TWELVE AUTHORS, ONE QUESTION, NINE BLANK STARES As one would do, I was hanging out with some fellow authors...
9 days ago • 4 min read
Reading time: ~3 min 🌮 Happy Cinco de Mayo + Taco Tuesday = This is what we've been training for! Welcome back to the Weekly Book Business Brief — your weekly shot of strategy, tools, and real talk for authors building a book-based business. If today involves any combination of chips, guac, salsa, queso, or a piña colada (margarita?) the size of your face: lo apruebo. It's a holiday. It's a Tuesday. Woo hoo! 🥑 Now grab your taco and pull up a chair, because today I'm talking about a huge...
16 days ago • 6 min read
Reading time: ~3 min Happy Tuesday, and welcome to the Weekly Book Business Brief — your weekly shot of strategy, tools, and real talk for authors building a book-based business. Some quick insight into my life right now, because some of you have asked. A few weeks ago, my mom (who lives in a memory care facility) was in the hospital in Ohio (she's doing much better), Byron's dad is in the hospital in Louisiana (jury is out on this one, all prayers are welcome)--and we've been in both places....
23 days ago • 5 min read
Reading time: ~2 min Happy Tuesday, and welcome to the Weekly Book Business Brief — your weekly shot of strategy, tools, and real talk for authors building a book-based business. Now, let's get into it. 📚 BOOK SPOTLIGHT I've been writing books for more than two decades and I've seen an invisible force standing between aspiring authors and their books. It's the belief that "writer’s block" is a real thing. But I don't believe it is. After writing almost 70 books, there's a hill I'd die on:...
30 days ago • 5 min read
Reading time: ~2 min Happy Tuesday, and welcome to the Weekly Book Business Brief — your weekly shot of strategy, tools, and real talk for authors building a book-based business. Let's get into it. 💡 THE BOOK SOLD ABYSMALLY (TOTALLY AVOIDABLE) This one hurts to share, but I see so many authors make the mistake of being cute or clever with their titles, only to suffer the same fate as one of my books. Back in 2015, I published Business Dating. It was a book about how to be an effective...
about 1 month ago • 4 min read
Reading time: ~2 min Happy Tuesday, and welcome to the Weekly Book Business Brief — your weekly shot of strategy, tools, and real talk for authors building a book-based business. Let's get into it. 🎂 BOOK BIRTHDAY April 10 is a big day around here — Vision to Reality turns 2 (Second Edition). She doesn't look a day over “I just discovered something that’s about to make everything happen faster and easier.” 🎂 Three decades ago, I designed what eventually became the STMA™ framework for myself...
about 1 month ago • 3 min read
Reading time: < 60 seconds Happy Tuesday! In case you missed me yesterday, there's no need for concern. While I don't usually keep secrets from you, I've been sitting on two cool project for a while, and they're starting to take on some serious momentum. You may have read when I talked about Project 100 (and asked 100 of you to join in the fun). What started as an ambitious goal has quietly grown into something even bigger: another huge project and Project 200. (More details on them are...
about 2 months ago • 1 min read
Reading time: < 30 seconds If you've been meaning to grab The Bestselling Book Formula and/or the mini-course, now's your moment. I know the book title and all the things say "bestselling," but it's my intent you have a best earning book. Regardless of how you earn money from your book: royalties, multiple income streams via coaching, consulting, certifications, courses, companion guides, speaking, training, or even a mastermind (to mention just a few possibilities), the content of your book...
about 2 months ago • 1 min read
Reading time: < 30 seconds The Bestselling Book Formula book is short by design. You can read it in under an hour. I did that on purpose because the formula itself is simple, and I didn't want to bury it in extra words just to make the book feel more substantial. (There's a whole chapter about why that's a bad idea.) But some of you want more. (I know, you've told me!) You want to sit with each key and actually apply it to your work-in-progress. You want guidance as you make decisions about...
about 2 months ago • 1 min read