Reading Time: 8 seconds The candles are ready. The confetti is loaded. Tomorrow, You Must Market Your Book officially turns 3—and I've got something special planned. Keep your eyes on your inbox. One more sleep until the official book birthday celebration. 🎂 Honorée Corder. Author. Executive Book Producer. 1890 Fairview Boulevard, Box 333, Fairview, TN 37062 Unsubscribe · Preferences
2 days ago • 1 min read
Reading Time: 19 seconds I'm sure you're extra curious about this avoidable book marketing mistake, so here it is: Trying to do alllll the things. Podcasts! TikTok! Email lists! Book tours! Carrier pigeons! First, you're going to hear, "you must do this..." when it comes to book marketing. Yes, I know I was already bossy and said, "you must market your book." Well, it's true. But you don't need to do the thing that you would hate to do. As we say in the south (U.S. south, that is), "You might...
3 days ago • 1 min read
Reading Time: 15 seconds Yesterday I mentioned You Must Market Your Book is turning 3. It occurred to me that most authors approach book marketing like they're defusing a bomb. You know ... Sweaty palms. Racing heart. Total paralysis. Also, totally unnecessary! It doesn't have to be that way. This shouldn't be a secret, but well, maybe it is? Your marketing plan should fit you*—not be a one-size-fits-all mega-process that requires 47 hours a week and a second mortgage. Tomorrow I will share a...
4 days ago • 1 min read
Reading Time: 20 seconds It’s the 3rd book birthday for You Must Market Your Book — and if you’re new, you might not know this book was crafted to help you design a book marketing action plan in alignment with: The job of the book, plus Your personality, Your budget, and Your available time Contrary to what most “book marketing experts” (ahem) talk about, the most effective book marketing is customized. It’s fun and easy to put your plan together, when you know how. (And, nope, it doesn’t...
5 days ago • 1 min read
Reading Time: 45 seconds I hope yesterday's email hit home for you—and that you're still going strong on those 2026 goals. I wanted to share more about one aspect of yesterday's topic: my mention of the "don't miss two days in a row" part of my overall philosophy isn't something I just made up. It's one of the core principles my co-author Ali Hemyari and I explore in The Success Code. Ali went from broke to building multiple seven-figure businesses by being persistent. By pressing the reset...
7 days ago • 1 min read
Reading Time: 55 seconds Happy Friday--and what many call "Quitter's Day" (i.e., the second Friday of a new year). It's the day most people throw in the towel on their new year's resolutions, goals, intentions ... whatever you call them. Yes, I know it's technically the third Friday of the year, and also resolutions, goals, and intentions are different. (Not the point. Just sayin'.) Here's what I'm getting to: this is the day most people lose their resolve, question their ability to achieve...
8 days ago • 2 min read
Reading Time: 25 seconds So in this very busy second work week of the year, we've talked about celebrating your author anniversary, your book birthdays, and your progress. Because, it’s easy to get busy and skip celebrating … or skip celebrating because we’re conditioned to keep looking down the road at the next goal. Here's what I suggest you do with all that celebrating: you share it! I’m not talking about taking the "look at me" position because you’re so totally cool (because you are!)...
9 days ago • 1 min read
Reading Time: 8 seconds So, did you add those book birthdays to your calendar? (Good.) Now let's talk about something else worth celebrating: the fact that you set a goal and you're making progress. Maybe your progress isn't as fast as you'd like it to be (it might like you're hardly making any progress at all). That's okay. Progress is progress, and you're further along than you were yesterday, last week, or last month. (At least you're here, reading these emails, looking for hope and...
10 days ago • 1 min read
Reading Time: 28 seconds Okay, yesterday we talked about celebrating, specifically the day you became an author for the first time. (If you're headed that direction, make some notes!) Did you add your author anniversary to your calendar as a recurring appointment? I sure hope so. Then you got an announcement that Phil Whitebloom published The Sales Fixer and it's already working it's magic for his business. It's fun to see him so excited about this, his second book! Part 2 of your on-going...
11 days ago • 1 min read