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Honorée Corder: Author. Empire Builder. Publishing Strategist.

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Featured Post

Crossing The Trust Bridge: From Stranger to Client & Strategic Partner

Reading Time: <30 seconds I like a "one-and-done" potential client conversation as much as the next gal (and they do, thankfully, happen!), but the truth is, there are five distinct stages in relationship building and you have to navigate them effectively: Nice to Meet You → Getting to Know You → I Think I Like You → Starting to Trust You → I Trust You (and will therefore give you my time, money, and access to "all the things." Whether you're developing a new client relationship or looking to...

Reading Time: <30 seconds I'm fond of saying, "I'm a writer, not a math-er," but I do love statistics and rules, especially when they both provide valuable insight and align with my philosophy. Such as these very interesting statistics & rules: 80% of sales are made after the 5th contact (but keep going, sometimes you have to follow-up as many as 12 times!) Only 2% of people buy at the first meeting, which means most salespeople give up (way!) too soon. The Prospect Rule of 7 says: A prospect...

Reading Time: 29 seconds (Postcard) Yesterday I talked about finding kindred spirits through networking. Today I want to talk about one such connection. And just so you know, I'm going to break the big rule of emails: don't share more than one link. It's okay, though, because you're smart and I know you want to see everything I've included in here. In 2023, Ali and I were introduced by a mutual friend. Ali had a friend who wanted to write a book. We had a brief conversation and all I knew...

Reading Time: 29 seconds (Postcard) Hey, Reader, and Happy Monday! I'm a bit tardy sleighing into your inbox today (ahem) because yesterday was Mr. Corder's and my first date anniversary (still going strong after eighteen years). 🥰 When I met him, I knew I'd met a kindred spirit, and it was like finding a long-lost friend. Reflecting on our relationship made me think about the incredible people I've met through business networking. Have you ever met someone and felt like they were a kindred...

Reading Time: 39 seconds (5x7 Postcard) It's been a fantastic week, but man, does December fly by! Here's where I'm at, and where, my fellow empire builder, I'd like you to be too: I've got my Top 4 BHAGs set for next year, I've got my month-by-month plan to achieve them, and I've got my first 100-day plan in writing (First Monday in January, January 5th through April 15, 2026.) I've also got my Six Daily Actions identified (those are spelled out in Vision to Reality), and I've made my...

Reading Time: Long-form Postcard (54 seconds) Happy Friday, Reader! These EBMers*, Class of 2026, have smoke coming out of my ears in the best possible way. So much strategy. So much eating. I have a food baby named Pork Chop courtesy of our friends at Perry's Steakhouse. Anyway. Today's our last day of strategizing and yes, once again, I'm going to talk about BHAGs**, but not in the way you might think. Every person in this year's class is a returning veteran. And each one set goals at least...

Reading Time: Short Missive (48 seconds) Okay, so let's pick up where we left off yesterday--with why my 100-day goal achievement process is awesome (I know I don't sound humble here, but stay with me), but first, what is a BHAG? It's a big, hairy, audacious goal. In Vision to Reality, I share how I used to be an executive coach, working with top achievers in 100-day increments. While I don't share this in the book, I had noticed that most people take the approach of "long term, minimal...

Reading Time: Short Missive (58 seconds) I'm a little late to the party this morning, as I've been simultaneously finishing the first draft of Project 100 (more details on that when I can share) and prepping for the Empire Builders Mastermind Class of 2026 kickoff. We're having our kickoff dinner this evening, and then two days of strategizing for next year. As I've been waiting for the caffeine to kick in, I've been thinking about you, Reader, and why you're most likely here, reading my...

Reading Time: Postcard (38 seconds) Thank you to everyone who took advantage of the Black Friday -- Cyber Monday course sales and welcome! Two parts of my financial practice are tithing and giving. I give a portion of every dollar earned and received. So it's fitting that we've got two "giving" great days fairly close to each other, Thanksgiving and Giving Tuesday (which is today). Part of my intentional giving is to support organizations I know are doing great work. One of these is Family &...

Reading Time: Postcard Pep Talk (33 seconds) If your inbox is anything like mine, Reader, then it's probably overflowing today — sales, countdowns, noise from every direction. So let’s skip the clutter (ya'll know how I feel about clutter!) and go right to what matters. There’s only one Cyber Monday decision that keeps paying you back in January… next summer… next year… and every year after that. It’s not the gadgets.Not the kitchen tools.Not the creams or cozy things we all get tempted by....