Reading Time: 47 seconds Today's tip: BookBub, in a word, is awesome. BookBub can be a game-changer for book sales—their featured daily deals can put your book in front of thousands of readers in a single day. But while you're working toward that featured spot, use their no-cost and low-cost opportunities. Start with these free strategies: Build out your complete BookBub author profile and encourage readers to follow you there. This creates a direct connection with engaged book buyers who are...
4 days ago • 1 min read
Reading Time: 47 seconds I'm sure some of you will hate this strategy, and that's totally fine. It's important to engage in the tactics that work best for your book, based on solid strategy. If gifting your book isn't a great idea for your book, don't do it. But if it is, you will want to trust me when I say giving it away is a solid and effective idea. Today's tip: Stop hoarding your book—give it away strategically to multiply your results. If you're treating your book like a precious...
5 days ago • 1 min read
Reading Time: 22 seconds Today's tip: Build your email list with targeted challenges that showcase your expertise. Email challenges are one of the most effective ways to grow your subscriber base while providing genuine value to potential readers. They create engagement, demonstrate your knowledge, and naturally introduce your books and courses to interested audiences. I've seen excellent results with challenges like the Vision to Reality 7-Day Challenge and the 8-Day Write Your Book...
6 days ago • 1 min read
Reading Time: 22 seconds Update: lots of new course students (welcome!) and readers (hi!!). Y'all seem to be loving these tips, and I'm so glad. Remember: you need a strategy to go with tactics. Having a strategy means every action you take works in concert with the other ones. I promise you I'm sharing what I know because I learned the hard way. Today's tip: Harness the power of book series to build a loyal readership and sustainable income. Single books can succeed, but a series creates...
7 days ago • 1 min read
🌟Super long email! TL;DR: Get The Success Code here. Dear Reader I can barely contain my excitement as I write this—my new book, The Success Code: The Entrepreneur's Blueprint for Building Wealth and Leaving a Legacy, is officially available today! After months of collaborating with serial entrepreneur Ali Hemyari, we've created what I believe is the most comprehensive guide to achieving extraordinary success while maintaining your character and integrity (and you don't even have to be an...
8 days ago • 4 min read
Reading Time: 33 seconds ⛔️ Warning: This post falls under the "don't shoot the messenger" category. Today's tip: The most powerful way to boost your book sales? Write your next book. (In fact, the very minute your manuscript is done, get to work on the next one!) While it sounds counterintuitive, your best marketing tool isn't another social media campaign—it's your next manuscript. Tonya Kappes, author of around 200 cozy mysteries, puts it perfectly: "The back list drives new book sales."...
8 days ago • 1 min read
Reading Time: 7 seconds Today's tip: Transform your book marketing by promoting other authors' book (in your area of expertise). Create a curated list of your top 10 book recommendations and share it with your audience. This simple approach delivers double value: your readers discover quality content while you build meaningful relationships with fellow authors in your field. It's a triple win: win (for the reader), win (for the other author), win (for you--great karma!). Want more tips? Read...
9 days ago • 1 min read
Reading Time: 27 seconds Today's tip: Monitor and celebrate your book reviews! Every review, good, bad or indifferent (hear me out) is helpful to you (I promise). Great reviews are bound to happen--your inner circle will see to that as well as readers who don't know you that read and love your book. If you have a great book, those outside of your inner circle will leave reviews (sometimes without prompting). Bad reviews will also help because they are obviously not written by fans (your mom...
11 days ago • 1 min read
Reading Time: 35 seconds Today's tip is about #Hashtags. As you probably already know, they can provide an incredible opportunity for authors looking to increase their book’s visibility and attract new readers. They might be old hat by now, but they do still work, so ... Turn your book title, subject matter, name, or book’s formula into a hashtag and consistently use them in your posts. I use them in my LinkedIn posts (you can see one example here, and if we're not connected on LI, then let's...
12 days ago • 1 min read