Reading time: < 30 seconds I read a book recently and could not, for the life of me, remember the name. It had been a gift (no Amazon purchase history), wasn't on Kindle (couldn't look for it that way), and the title wasn't "the best." Really fun book, made an impact, no idea who wrote it or what the title was. Has this ever happened to you? You read a book, loved it, and then tried to recommend it to someone, only to completely blank on the title or the author's name? (Come on, throw me a...

Reading time: < 30 seconds Three years ago this week, The Bestselling Book Formula came into the world. But you know what? I almost didn't write it. I sent a newsletter about the book-writing formula I'd been using for years. I'd discovered a way to analyze why some books sell for decades (while others hardly ever sell). My friend and ghostwriter-extraordinaire Kent Sanders read it and said the sentence that got me thinking: "This needs to be a book." I wasn't sure it had legs, but after some...

Reading time: < 30 seconds It's the 2nd book birthday for You Must Monetize Your Book. I promised to share where my income streams start. It's a one-word answer: decision. Every income stream I've built started with a single decision: to take what I knew and turn it into something that could serve people at a scale big enough to make an impact. Your book can do the same. The only question is: what will you build first? If you already know, or are contemplating an idea, press reply and tell...