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Reading time: 30 seconds Spoiler alert: You have a book inside you. (I know, this is actually not news to you.) Here's how I know it, whether we've personally connected yet or not: I because you have expertise that others need (actually, almost everyone does, if you think about it). But you, you've solved problems, overcome challenges, and developed skills that could transform someone else's life or business fast--you've figured out a few things along the way others would pay to know. They...
Reading time: 35 seconds I'm oft-quoted as saying, "I'm a writer, not a math-er." But if you give me a sentence with a plus and an equal sign, we're in business! Here's what I'm talking about: Expertise + Authority = Opportunity Can we go so far as to say I'm facilitating an equation? :) If you've spent a lot of time focusing entirely on building expertise, attending conferences, earning degrees and certifications, and accumulating lots of experience, you might be both incredibly...
Reading time: 31 seconds Here's a Monday morning paradox for you: The more expert you become, the harder it is to remember what it's like to not know what you know. You're probably taking your knowledge and expertise for granted. You assume everyone understands the basics that seem obvious to you. You underestimate the value of insights you've gained through years of experience. This is why you think you don't have enough to write about. (You do.) Here's why: What you know in your little...