Reading time: ~2 min

Happy Tuesday, and welcome to the Weekly Book Business Brief — your weekly shot of strategy, tools, and real talk for authors building a book-based business.

Let's get into it.

🎂 BOOK BIRTHDAY

April 10 is a big day around here — Vision to Reality turns 2 (Second Edition). She doesn't look a day over “I just discovered something that’s about to make everything happen faster and easier.” 🎂

Three decades ago, I designed what eventually became the STMA™ framework for myself because I needed a system that would help me stop spinning my wheels and start actually doing the things I kept saying I wanted to do.

The core idea in one sentence: Intensely focus on just 2 professional goals and 1 personal goal for 100 days, and you will achieve what you previously thought was impossible.

I know, I know! It sounds almost too simple to be real (effective). That's kinda my point. STMA™ has helped hundreds of entrepreneurs, executives, coaches, and everyday humans hit goals that had been collecting dust on their vision boards for years. The Second Edition is the most complete version of the framework I've ever put on paper.

If you haven't read Vision to Reality yet, this is your sign. And if you have — pull it back off the shelf. (I promise there's something in there you forgot you needed.)

👉 Grab your copy here.​

🛠️ TOOL I USE (ALL THE TIME): KIT

If your email list is the single most valuable asset you'll build as an author (and it is), then the platform you use to manage it matters so incredibly much. I use Kit (you might know it as ConvertKit). I've tried a few others and this one is just 🔥 🥳 🥇.

What I love: it's built for creators. You can learn to use tags, sequences, landing pages, and automations like a boss (believe me, if I can do it, you can do it!). It integrates beautifully with BookFunnel (which I'll talk about one of these weeks soon). With these two kids playing well in the sandbox, you can deliver your books (read: lead magnets) and grow your email list without lifting a finger.

If you're still on a clunky platform (or a free version that won't grow with your growing business), or worse, not building a list at all, this is the week to fix that.

👉 Check out Kit here.​

📱 SOCIAL MEDIA TIP

Since we're in book birthday territory this week, here's something you can do right now (even if the birthday isn't yours).

Post a book birthday for any book that changed your life. Tag the author. Tell your audience what shifted for you. Ask them if they've read it.

Givers gain, and even if they don't say so (rude), authors notice and appreciate the love. What else? Readers will engage with your content, and those unpredictable algos will reward your effort. That means *you* become the person in your space who celebrates ideas, which is exactly the kind of thought leader your ideal reader wants to follow. #Justsayin'

It's genuine, it costs nothing, and it takes ten minutes. Do it.

🗓️ JOIN ME LIVE — THIS TUESDAY

The April Monthly Live Q&A is this Tuesday, April 14 — and I'd love to see you there.

Bring your real questions: your launch plan, your marketing confusion, your “I’ve been stuck on this for six months” moment. I answer every single one, live. No fluff, no filler — just real answers for your real book business.

You can join for just $97.

👉 Grab your spot before Tuesday.​

Here's to big hairy audacious goals, focused action, sharing love for books and authors you love, and books that keep delivering year after year.

To your success!

Honorée Corder. Author. Executive Book Producer. ​​​​​​

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P.S. Got a book birthday of your own coming up? Don't let it pass without some pomp and circumstance — and buttercream frosting. A book birthday post is one of the easiest ways to put an older title back in front of new eyes, and it works like magic. More on that strategy in a future Brief. 👀