12/20/24 Transform Your Book into a Business-Building Bundle


Reading time: 30 seconds of book marketing magic

Hi Reader!

It's the week before Christmas, so I've got quick book marketing emails coming your way for the next couple of weeks.

To that end...

Is your book working hard enough for your business? (Or, are you working smart with your book to build your business?)

One of the most effective ways to turn your published book into a business development tool is by creating a "Book Bundle." Instead of just offering your book alone, package it with a high-value bonus like a private consultation or exclusive worksheet.

This strategy turns your book from a simple resource into an irresistible offer. When you present it to your professional network, it becomes a natural conversation starter that demonstrates immediate value.

Want to learn more strategies for turning your book into a powerful business asset? Check out You Must Market Your Book (and the workbook is pretty sweet, too).

I'll see you tomorrow!

Honorée Corder.
Author. Executive Book Producer.

1890 Fairview Boulevard, Box 333, Fairview, TN 37062 Unsubscribe · Preferences

Honorée Corder: Author. Empire Builder. Publishing Strategist.

Sign up here to get my newsletter where I provide insight, tools, and information (plus a bit of inspiration) about how to craft, write, publish, launch, market and monetize your books--and build an empire! Once signing up, you'll receive daily high-content emails. (You can unsubscribe at any time.)

Read more from Honorée Corder: Author. Empire Builder. Publishing Strategist.

Reading time: < 30 seconds The idea for a journal which led to a workbook taught me something profound--my readers didn't want information. Just like when you go to the stationery store, you don't want envelopes and note cards. You want something special that helps develop a relationship. I was simultaneously solving their problems and adding a force multiplier to my business. Putting two and two together helped me think about crafting income streams. But while it's about you, it's not...

Reading time: < 30 seconds One book was an income stream. Scratch that--one book was two income streams (at first): book and ebook. A book and a workbook--well, now we're talking four income streams. Now with the availability of POD (print on demand) hardcover and easily accessible audiobooks, each book and companion is four income streams, each! So a book and a companion product (workbook, journal, companion guide, to name three) can be a package, a system, a reason for readers to come back....

Reading time: < 30 seconds Just three months after I published Prosperity for Writers, I released the Prosperity for Writers Productivity Journal. And wow, I learned a lot from that experience! In case you're wondering, I published both with the same dimensions (5.5x8.5). I've since learned that not only is 8.5x11 a better, easier to manage size, even though it's dimensionally larger, it's cheaper to produce. Go figure. When I published You Must Write a Book, it only took one reader to...