12/19/24 The "lazy" way to scale your book business (that actually works)

Published about 1 year ago • 1 min read

Reading time: 1 quick minute

Hi Reader!

Yesterday I promised to share that counterintuitive scaling idea that came to me during my "high maintenance" rest days?

Here it is: The most effective way to scale your book business is to do less, but do it deeper.

I know, I know--it might sound completely backwards! But here's what I mean:

Instead of creating 5 different courses, what if you took your best course and made it absolutely extraordinary?

Instead of launching three coaching programs, what if you focused on making one program so transformative that your clients can't stop talking about it?

My "Deep Scale Strategy" is how I've helped authors turn single books into multiple six-figure businesses without burning out.

Think about it like this: Would you rather have 10 shallow streams of income that constantly need your attention, or 2-3 deep rivers that flow steadily with less maintenance?

This is why I'm such a stickler about authors choosing their income streams carefully. When you go deep instead of wide, you actually create more impact with less effort.

Want to see exactly how this works? I share all about it in Building a Million Dollar Book Business--my course that is truly a deep dive into exactly how to build six- and seven-figure income streams (including step-by-step instructions with videos, downloadable agreements and templates, and so much more).

Get the course here: https://honoreecorder.com/bmdbb/ and use code subscriber to save 30%. For less than the cost of a latte a day, you can buy lattes for everyone, every single day, with some serious income streams in place. (Make mine a Cuban!)

I'll see you tomorrow!

Honorée Corder.
Author. Executive Book Producer.

P.S. If you're not ready for the course, get the book first: You Must Monetize Your Book: https://amzn.to/4io2wfU

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