12/19/24 The "lazy" way to scale your book business (that actually works)


Reading time: 1 quick minute

Hi Reader!

Yesterday I promised to share that counterintuitive scaling idea that came to me during my "high maintenance" rest days?

Here it is: The most effective way to scale your book business is to do less, but do it deeper.

I know, I know--it might sound completely backwards! But here's what I mean:

Instead of creating 5 different courses, what if you took your best course and made it absolutely extraordinary?

Instead of launching three coaching programs, what if you focused on making one program so transformative that your clients can't stop talking about it?

My "Deep Scale Strategy" is how I've helped authors turn single books into multiple six-figure businesses without burning out.

Think about it like this: Would you rather have 10 shallow streams of income that constantly need your attention, or 2-3 deep rivers that flow steadily with less maintenance?

This is why I'm such a stickler about authors choosing their income streams carefully. When you go deep instead of wide, you actually create more impact with less effort.

Want to see exactly how this works? I share all about it in Building a Million Dollar Book Business--my course that is truly a deep dive into exactly how to build six- and seven-figure income streams (including step-by-step instructions with videos, downloadable agreements and templates, and so much more).

Get the course here: https://honoreecorder.com/bmdbb/ and use code subscriber to save 30%. For less than the cost of a latte a day, you can buy lattes for everyone, every single day, with some serious income streams in place. (Make mine a Cuban!)

I'll see you tomorrow!

Honorée Corder.
Author. Executive Book Producer.

​

P.S. If you're not ready for the course, get the book first: You Must Monetize Your Book: https://amzn.to/4io2wfU​

1890 Fairview Boulevard, Box 333, Fairview, TN 37062 Unsubscribe · Preferences​

Honorée Corder: Author & Publishing Expert

Get weekly high-content emails on everything from crafting your book to building your empire. Sign up below—and snag your FREE Roadmap here: https://honoreecorder.com/roadmap/

Read more from Honorée Corder: Author & Publishing Expert

Reading time: 1 Halloween-week minute 🎃 Welcome back to the Weekly Book Business Brief—until now, your weekly shot of strategy, tools, and real talk for authors building a book-based business. More on what "until now" means next week. But first ... with Halloween Saturday, Mr. Corder and I are discussing the appropriate candy protocol (full-size bars or bust, #justsayin'), even though we don't have trick-or-treaters. If we did get them, Rogue would be convinced they were coming (like everyone...

Reading time: ~1 binge-worthy minute 🎙️ Happy Monday, Reader! A new episode of The Honorée Corder Show has arrived! I wanted you to know about it, because it's one of my favorites so far! 🎙️ New Episode with the Amazing ALICE SULLIVAN Alice Sullivan is a #1 Wall Street Journal bestselling ghostwriter and a twelve-time New York Times bestselling editor. She has ghostwritten or collaborated on 70 books and edited more than 1,300 titles. We talk about what radical responsibility looks like in...

Reading time: ~1 minute 🎃 Welcome back to the Weekly Book Business Brief—your weekly shot of strategy, tools, and real talk for authors building a book-based business. This is going to be brief, but in case you're new, here's what you need to know: Your book can stand alone. Done well, it can bring you everything you envisioned when you published your book. It will, indeed, boost your brand, grow your business, and ensure you are the go-to expert. However. Your book isn't just a book. It can...