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Reading time: < 30 seconds One book was an income stream. Scratch that--one book was two income streams (at first): book and ebook. A book and a workbook--well, now we're talking four income streams. Now with the availability of POD (print on demand) hardcover and easily accessible audiobooks, each book and companion is four income streams, each! So a book and a companion product (workbook, journal, companion guide, to name three) can be a package, a system, a reason for readers to come back....
Reading time: < 30 seconds Just three months after I published Prosperity for Writers, I released the Prosperity for Writers Productivity Journal. And wow, I learned a lot from that experience! In case you're wondering, I published both with the same dimensions (5.5x8.5). I've since learned that not only is 8.5x11 a better, easier to manage size, even though it's dimensionally larger, it's cheaper to produce. Go figure. When I published You Must Write a Book, it only took one reader to...
Reading time: < 30 seconds You Must Write a Book came just a year after I'd written Prosperity for Writers. Something cool happened after I published that book--a reader emailed me and said, "I wish this book had a place to do the exercises." I was teaching a course of the same name, and everyone in the beta of that course echoed a workbook or journal would be helpful. Sometimes the best ideas are what I call "throwaway suggestions." Even if you can't turn that idea into gold immediately, jot...